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2013 Small Agency of the Year
You don’t have to be big to be strong
Boston has a well-earned reputation as a tough town. From the construction workers out in the snows of February to the runners battling to the finish of the marathon to the Big Bad Bruins going in to battle at the Garden, this is a city that has always had a lot of pride in its toughness.
But right in the heart of the city, there is a place where you’ll find people tougher than any of them. They are the patients at the Floating Hospital for Children.
It was this was the insight that led us to celebrate those amazing, courageous kids and the medical staff whom they inspire. All built around truth that the doctors and nurses at the Floating see every single day: “ You don’t have to be big to be strong.”